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May 22, 2009
Berning Opens Doors to Eighth Graders Seeking Creative Jobs
*Program led by New Orleans Outreach and Young Leadership Council prepares students for future jobs
(METAIRIE, La.) - Recently, seven students from KIPP: McDonogh 15 School for the Creative Arts visited Berning Marketing, LLC to learn first hand what it takes to land a graphic design or film/TV production job.
The eighth graders were among nearly 40 students from the public charter school who spent a half day at 15 businesses throughout the city made possible by a New Orleans Outreach's Power Ties Program.
Power Ties is a career awareness program that links professionals from various occupations with New Orleans middle school through a series of career-oriented workshops. The Young Leadership Council or YLC, operates this program in cooperation with New Orleans Outreach.
"We were more than happy to lend our support to YLC and New Orleans Outreach," said Robert Berning, president and CEO of Berning Marketing, LLC.
"The type of leadership these volunteer-based organizations provide to this city will help our young people become productive citizens in the future."
Claudia Barker, executive director of New Orleans Outreach, is also proud of the future return-on-investment the program may one day provide to the city.
"The Power Ties program offers eighth graders their first real glimpse into the world of work. Additionally, it is often the first opportunity for students to think critically about their careers," Barker said.
During the Friday visit, Berning Marketing graphic designers and film directors/editors shared design tips and provided insight as to what skills are needed for a graphic design or film career.
This year's Power Ties program consisted of four half-hour workshops in which volunteers taught students general business skills, appropriate office behavior, how to fill out job applications, write cover letters and resumes, and proper interviewing skills.
For more information:
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